Karie Mountain
President of Cayson Designs
- Role
- President at Cayson
- Location
- Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Karie Mountain
Self motivated, enthusiastic, and polished professional with experience and success in a…
Experience
President
Jan 2014 — Present · San Francisco, CA, US
Founded in 1992, Cayson Designs is a well-established and respected company that designs, manufactures, and sells culinary clothing. In my role as President, I am accountable for managing profitability with annual sales exceeding $2.5 Million while simultaneously increasing profitability through efficient operations and quality controls. Focused efforts on growing brand recognition through strategic marketing efforts including SEO optimization, social media presence and targeted marketing campaigns- Achieved 10% average annual revenue growth- Created and launched 9 new collections over 2 years that have driven revenue by 30%- Initiated exclusive sponsorships with key industry partners, including The James Beard Foundation and Star Chef, increasing overall brand recognition and providing a 65% ROI- Recruited and managed a team of professional freelance Social Media, Graphic Design and SEO professionals, increasing brand recognition and resulting in an ROI of 72% for 4 consecutive years- Facilitated a successful acquisition transition as of December 2016 by establishing new communication cadence and efficiencies in overall management- Created realistic budgets, forecasted trends, and strategized- Continuously maximized profits through effective cost control, staff scheduling, inventory management, and vendor negotiations- Always focused on product and material improvements to enhance the client experience and improve profit margins- Extensive training and development of inside and outside Sales Representatives to secure current client loyalty and expand client bases in key markets nationally- Successful implementation of new ERP and CRM systems
Education
Loyola University Chicago
Bachelor of Science - BS, Psychology
AIM Higher
Certified, Professional Life Coach
2023
Loyola University Chicago
Bachelor of Science (BS), Psychology
1997 — 2000
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