Karen Virguez

About Karen Virguez

I am an energetic leader in business development and marketing communications with 14+ years in corporate and nonprofits. Maximizing growth with innovation, teamwork culture, and shared learning. MY GOAL To make a positive impact on the company\'s success. MY UNIQUE VALUE Capitalizing on Opportunities Outperformed sales by 22%, market share by 7%, and customer satisfaction by 14% in the first year after launching new branded product lines across 5 U.S. markets. Stakeholders + Customer Loyalty Raised customer loyalty by 12% and decreased customer churn by 7% by engaging stakeholders through regular communication and responsiveness to their needs. Boosting Sales + Revenue Exceeded sales and marketing goals by 17% and increased revenue by 12%, launching a new marketing strategy focused on technology innovation. TEAMWORK & CULTURAL COMMUNICATION Team Engagement 🤝 Increased team meeting attendance by 18%, fostering a positive and supportive work environment through relevant, short, productive meetings and follow-ups on action items. Strategic Performance Negotiated contract programs, customer seminars, and pricing promotions for innovative products elevating gross profits YOY by 8-10%. Diversity & Innovation Cultivated a workplace that was welcoming and supportive of people from all backgrounds collaborating on new ideas and information for the company. Boosting productivity by 24%. PROJECT MANAGEMENT & PROCESS IMPROVEMENT Problem-Solving Freed up 12% of my team\'s time with the use of technology such as: process mapping, CRM, business automation, and data analytics tools to identify and eliminate redundant sales processes. Efficiency & Productivity ⏱ Streamlined processes for 14+ projects, making the company more competitive and profitable by: Releasing products on time; 1-2 months before deadlines Achieving a customer satisfaction rating of 94% Increasing market share by 10% YOY TOP SKILLS Sales Management | Leadership | Communication | Teamwork | Problem Solving | Analytical Skills Customer Relationship Management (CRM)| Finance | Digital Marketing Communications | Product & Email Marketing Thank you for visiting my profile - KV

Experience

1. Logistics Team Member, Disaster Cycle Services

   American Red Cross

   Feb 2025 — Present · Houston, TX, US

   As a Logistics Team Member with the Disaster Cycle Services of the American Red Cross at the Texas Gulf Coast Region, I contribute to emergency response operations by ensuring seamless supply chain coordination, resource mobilization, and disaster relief logistics. My role involves collaborating with cross-functional teams, engaging with community stakeholders, and optimizing logistics strategies to enhance operational efficiency in times of crisis.

Education

• Johnson & Wales University

  Bachelor of Science