Karen Moked

About Karen Moked

I have been fortunate to have a career that has taken me all over the world and introduced me to some amazing and inspiring people that have helped me to become who I am today - a well rounded marketing diva, who has fine tuned her ability to find, create, and examine connections between products, brands, concepts and people. I am a dedicated marketer with over 20 years experience in marketing management, advertising and public relations. Areas of expertise include content development and digital and offline brand management. I am both analytical and strategic with excellent problem solving skills. Organized, efficient and always willing to go the extra mile for on-time content delivery because I am very deadline-driven and highly self-motivated. Over the years I have proven to be successful at presenting business concepts in an organized and persuasive manner to boards and executive teams. My experience has made me into a manager with a creative and adaptable leadership style who cultivates a highly productive and engaging company culture. When companies engage me they also get a budgeting and forecasting expert along with my vast marketing channel experience including direct mail campaigns, digital marketing platforms and inbound lead generation. Skills Include: • Digital marketing • Brand development and management • Marketing plan development • Revenue generation strategies • Competitive and strategic planning • Positioning • Sales training • PowerPoint presentations • Exceptional copywriter • Thought leadership content development • Lead generation strategies and development • Public relations

Experience

1. Director of Marketing and Operations

   Entrypoint

   Jun 2025 — Present · Boston, MA, US

Education

• York University

  Bachlor of Arts, English Litterature and Classical studies

  1991 — 1996

• MBA ESG

  Master of Business Administration (M.B.A.), Marketing Management

  2003 — 2004

Skills

• Strategic Partnerships
• Team Management
• Project Team Management
• Direct Marketing
• Business Planning
• Corporate Events
• Email Marketing
• Product Marketing
• E-Commerce
• Affiliate Marketing
• International Project Management
• Management
• Start-Up Consulting
• Corporate Branding
• Start-Ups
• International Marketing
• Lead Generation
• Brand Management
• New Business Development
• Marketing Communications
• Integrated Marketing
• Digital Media
• Event Marketing
• Event Management
• Social Media Marketing
• Entrepreneurship
• Online Advertising
• Marketing Management
• Project Management
• Go-to-Market Strategy
• Advertising
• Marketing
• Marketing Strategy
• Public Relations
• SEO
• B2b Marketing
• Webinars
• Competitive Analysis
• Great Organizer
• Product Management