Karen Meckelborg
Strategic Advisor @Rec Media
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WORK HISTORY
Strategic Advisor @Rec Media
CA
REC Media specializes in advertising and experiential opportunities in recreational facilities like hockey rinks and other community and municipal athletic facilities from coast-to-coast. Over the past twenty years, REC Media has grown to become the largest company of its kind in Canada. With offices in Calgary, Vancouver and Toronto, and affiliations throughout Quebec and Eastern Canada, REC Media has placed campaigns in over 1700 community facilities. Exceptional geographic coverage, a superb demographic, and a surprisingly efficient cost per impression all combine to make REC Media a leader in out-of-home marketing.
EDUCATION
University of Saskatchewan
B.A., B.Comm, Business, Management, Marketing, and Sales Certifications
ABOUT KAREN MECKELBORG
I am a business growth strategist, sales management expert, and entrepreneur with over 25 years of professional sales experience. I have created and led high-performing sales and marketing teams, generated millions of dollars in new and recurring revenues, and developed proprietary tools and resources for executive sales leadership and business management. My mission is to equip \"accidental\" sales leaders with foundational systems and strategies to skyrocket sales. I am the author of the Sales Management Toolkit™, an eBook with accompanying online tools that provide a complete sales system for scalable, predictable growth. I am also the founder and CEO of Fio Consulting, helping small to medium sized businesses across North America and the UK with strategic direction, sales leadership, and customized plans that drive new business.
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