Karen Roth
Senior Market Research Analyst at Pearson
- Role
- Senior Market Research Analyst at Pearson
- Location
- Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Karen Roth
I am a highly focused market researcher and I pride myself on providing the most relevant andmeaningful data through study design, management, and communication of results effectively toteams and clients regardless of their knowledge of data.
Experience
Senior Market Research Analyst
Apr 2021 — Present
Education
Bowling Green State University
Bachelor of Science in Business Administration, Marketing specialization with a minor in Statistics
2004 — 2008
Skills
- Survey Research
- Microsoft Word
- Manage Client Relationships
- Report Writing
- Microsoft Office
- Wincross
- Presentation Development
- Vendor Management
- Web Analytics
- Spreadsheets
- Questionnaire Design
- Quantitative Analytics
- Market Research
- Project Management
- Tracking Studies
- Data Visualization
- Statistics
- Data Analysis
- Survey Design
- Online Survey Design
- Powerpoint
- Microsoft Excel
- Google Analytics
- Quantitative Research
- Marketing Research
- Survey Methodology
- Segmentation
- Spss
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