Karen Aulwes Deuschle

About Karen Aulwes Deuschle

Marketing, communications, and digital professional who found a home in human resources…

Experience

1. Digital Experience and Communications Leader, Learning & Development

   GE Aerospace

   Jun 2019 — Present

   My passion for learning and steadfast commitment to providing what the customer wants is parlayed into creating a learning culture and experiences that users want and will use again. • Implemented learning experience theory and framework, incorporated listening plan, and utilized to determine priorities for short- and long-term learning strategy. • Driven by metrics and analytics:built out survey and reporting program to drive decision making, from needs analysis to content quality to overall learning direction. • Act as consultant to various areas of the business for learning technology, content, and strategy. • Developed “Learning for All Program,” providing free learning opportunities for employees, including through vendor-led virtual sessions and engaging through LinkedIn Learning. • Supporting development and design of programs for key audiences, including new people leaders. • Led cross-functional team to create and execute a week-long company-wide event celebrating learning, engaging 5200+ learners in 14k+ learning hours. • Constantly survey the HR technology landscape to research and integrate new tools. • Developed a comprehensive communications and culture plan to address the gaps and pain points for learners and stakeholders. Executing through multiple channels and vehicles. • Helped grow new learning team from 4 people to 14, supporting hiring and onboarding and determining strategy, processes, procedures and the technology to support it. Led team to build mission, vision, values and branding for our new learning organization. • Supporting multiple cross-functional initiatives, including organizational culture study, HR transformation, and learning technology de-coupling through impending company separation • Manage small team to support digital/learner experience and measurement program.

Skills

• Event Planning
• Customer Service
• Marketing Communications
• Market Research
• Strategic Planning
• Social Media Marketing
• Marketing
• Content Marketing
• Microsoft Office
• Public Relations
• Research
• Email Marketing
• Social Media
• Project Management
• Editing
• Editorial
• Online Marketing
• Media Relations
• Marketing Strategy
• Public Speaking
• Website Development