Karen Willand
Marketing Director @Regal Rexnord
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WORK HISTORY
Marketing Director @Regal Rexnord
Grand Rapids, MI, US
EDUCATION
Medaille University
Masters, Business Administration
SKILLS
ABOUT KAREN WILLAND
Dynamic and customer focused sales and marketing professional with over 25 years of demonstrated success developing and delivering innovative marketing initiatives to drive increased profit and revenue as well as product placement in a variety of industries. Extensive experience in product marketing including- International launch- Marketing deliverables to include marketing plans, value propositions, collateral development, communication strategies, etc- Market development- Customer and field engagement- Operational excellence- Gathering market requirements- Product commercializationMarketing communications experience including- Tradeshow management- Advertising- Partner relations- Agency managementCross-functional team leadershipInternational experienceAward winning sales executiveAdditional accomplishments include: • MBA from Medaille College• Lean Six Sigma Green Belt• SCRUM Product Owner
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