Karen Thompson

Marketing Director, Personal Lending and Automotive Finance @RBC

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2020 — Present

Marketing Director, Personal Lending and Automotive Finance @RBC

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Toronto, ON, CA

EDUCATION

N/A

Concordia University

Bachelor of Commerce

SKILLS

AdvertisingMedia PlanningProduct MarketingAnalyticsBusiness StrategyCustomer AnalysisStrategic PlanningOnline MarketingStrategic PartnershipsCompetitive AnalysisCustomer ExperienceBrand DevelopmentMarket ResearchMarketing ManagementEmail MarketingMarketing CommunicationsCrmMarketing ResearchRetailRelationship ManagementLoyalty MarketingDirect MarketingCustomer Relationship Management (Crm)Customer RetentionLeadershipNew Business DevelopmentB2b MarketingTeam ManagementBrand LoyaltyBuilding Customer LoyaltyIntegrated MarketingBusiness DevelopmentBrand ManagementStrategyE-CommerceMarketing StrategyDatabase MarketingMarketingLoyalty ProgramsProduct Management

ABOUT KAREN THOMPSON

Marketing professional with strong business acumen including strategic planning and execution, loyalty marketing, analytics, account management, contract negation, and people management. Highly experienced leveraging customer data to build meaningful and relevant marketing initiatives that have driven profitable business growth for renowned organizations in the retail, financial services and hospitality categories. The ability to build relationships is at the core of my success and I am recognized as a trusted advisor by clients and colleagues.

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Karen Thompson — Marketing Director, Personal Lending and Automotive Finance at RBC in Toronto, ON, CA | Unifers