Karen Bone

Director Digital Marketing @Seequent

Vancouver, BC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Dec 2024 — Present

Director Digital Marketing @Seequent

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Vancouver, BC, CA

EDUCATION

2006 — 2007

British Columbia Institute of Technology

Bachelors of Business Admin, Marketing, Business Development, Online Marketing

2002 — 2004

British Columbia Institute of Technology

Diploma Marketing Communications Technology, Marketing

SKILLS

PpcOnline AdvertisingDigital StrategyGoogle AnalyticsEmail MarketingDigital MarketingSocial Media MarketingOnline MarketingSEOMarketing StrategyAccount ManagementGoogle AdwordsIntegrated MarketingConversion OptimizationWeb AnalyticsSalesforce.comLead GenerationBrand DevelopmentWeb DevelopmentCreative Problem SolvingE-CommerceHtmlWeb Content ManagementDigital MediaFacebookSearch Engine Optimization (SEO)

ABOUT KAREN BONE

With over 20 years of digital experience working with top brands both in house and through an agency. I\'ve been growing companies\' online market share by bridging gaps and leveraging the relationships of a multi-channel strategy. While working on clients big and small for all industries across North America and internationally, my approach to e-commerce, visualizing site data and marrying to analytics, has helped develop unique and profitable strategies. Previously having joined Best Buy Canada\'s e-commerce team, I later developed Best Buy’s in-house SEO department before heading back to working agency side. There I lead e-commerce web experience and multi channel, digital strategy; educating both internal teams and clients on successfully competing in a landscape that consistently evolves. I\'ve been brought in as an event speaker across Canada and the US, and as a guest teacher to both BCIT and SFU universities; sharing knowledge on technical SEO, e-Commerce, Mobile and Paid Ads. Professionally skilled in E-Commerce site development, category and product optimization, and the online customer experience, Technical Search Engine Optimization (SEO), Integrated Marketing, and Analytics. 2018 author for SearchEngineLand.com, gaining recognition for having one of the Top 10 most read SEO articles of 2018. Articles can be found here: https://searchengineland.com/author/karen-bone

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