Kareena Roopani

Kareena Roopani

Senior Digital Coordinator | DTC | Email/CRM + Content Strategy

Role
Senior Digital Coordinator at Unique Brands
Location
New York, NY, US
LinkedIn followers
500 followers

About Kareena Roopani

I excel in bringing brands to life while being both on set and off set. I love the creative process between photoshoots to the storytelling of that brand voice digitally online. I’ve been inspired by global travel and shaped by hands on experience in the fashion industry where I’ve built a foundation in New York City. Building knowledge in social strategy, content creation, website UX, and brand relaunches, and launches across DTC and marketplaces. From managing Shopify storefronts through homepage graphics, launches of new collections, enhancing on-site merchandising, and activating email/CRM strategies that drive results.Always excited to connect, collaborate, and create elevated digital experiences. Let’s build something great!

Experience

  1. Senior Digital Coordinator

    Unique Brands

    Mar 2026 — Present

    Rebecca Taylor DTC | CRM Forever 21 CRM

Education

  • Mother Seton Regional High School

    High School Diploma

    2016 — 2020

  • University of Tampa - John H. Sykes College of Business

    Bachelor of Science - BS, Marketing

    2020 — 2024

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Kareena Roopani — Senior Digital Coordinator at Unique Brands in New York, NY, US | Unifers