Karan Tripathi

Community & Social Media Leader | Brand Partnership & Growth Expert |Passionate community architect turning connections into thriving digital communities.

Role
Community Management Consultant at ModSquad
Location
Delhi, DL, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Karan Tripathi

Senior Community & Social Media Leader with 10+ years of experience building brands that people love.I architect and scale engaged digital communities, transforming passive audiences into loyal brand advocates. My unique approach blends data-driven strategy with authentic content creation, honed through years of first-hand experience as a F&B influencer (@karanfoodfanatic). I thrive on turning connections into measurable business growth From steering community strategy for multinational tech companies to driving over 600% organic growth for consumer brands, my focus is always on creating sustainable, thriving ecosystems.My Expertise Includes: Community Growth and Retention: Designing and executing strategies for user acquisition, retention, and engagement. Content & Social Media Strategy: Crafting compelling narratives across platforms that drive conversation and conversion. Influencer Marketing & Brand Partnerships: Building and managing high-impact collaborations with creators and brands (100+ partners). Data Analysis & Sentiment Reporting: Translating KPIs and community feedback into actionable insights for product and marketing teams. Team Leadership & Mentorship: Guiding and growing high-performing community and marketing teams.Let\'s connect to discuss how I can elevate your brand\'s digital community!

Experience

  1. Community Management Consultant

    ModSquad

    Feb 2024 — Present · New Delhi, IN

    Drove community strategy, engagement, and analysis for diverse clients, including a leading multinational tech company. Strategy & Growth: Developed and executed community growth, retention, and creator onboarding strategies, aligning with specific market needs to boost user acquisition and loyalty. Analysis & Insights: Conducted sentiment analysis across platforms (Reddit, Discord, Instagram, App Stores) and tracked KPIs to deliver actionable insights on community health and identify strategic growth opportunities. Engagement & Moderation: Orchestrated daily community engagement and moderation, resolving user inquiries to foster a positive, safe, and supportive online environment. Tools & Platforms: Conversocial, HubSpot, Asana, Freshdesk et al.

Education

  • Indian Institute of Management Bangalore (IIM Bangalore)

    Certification in Brand Management

  • Amity University

    Master of Business Administration - MBA, Marketing

  • Delhi College Of Arts and Commerce

    Bachelor of Commerce (B.Com.), Marketing/Marketing Management, General

    2012 — 2015

  • University of Delhi

    BA in Spanish, Hispanic and Latin American Languages, Literatures, and Linguistics, General

    2015 — 2019

Skills

  • Blogging
  • Research
  • Spanish
  • Microsoft Office
  • Powerpoint
  • Microsoft Excel
  • Marketing
  • Teamwork
  • English
  • Social Media Blogging
  • Microsoft Word
  • Food Blogging
  • Foreign Languages
  • Public Speaking

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Karan Tripathi — Community Management Consultant at ModSquad in Delhi, DL, IN | Unifers