Karan Sanghavi
Senior Marketing Strategist | MBA — Marketing & Business Analytics.
- Role
- Senior Marketing Strategist at Unlock Health
- Location
- Bengaluru, IN
- LinkedIn followers
- 500 followers
About Karan Sanghavi
With over 7 years of experience—most of it spent crafting impactful strategies in leading marketing agencies—I’ve learned that ‘data tells the story, but creativity makes it unforgettable.’ As a Marketing Strategist, I specialize in blending data analytics, market research, and consumer psychology with creative storytelling, visual branding, and strategic content development. My passion lies in turning complex insights into innovative campaigns that engage audiences, elevate brands, and deliver measurable results. Whether it’s building strategies from the ground up or refining existing campaigns, I’m all about making marketing as dynamic and impactful as the brands I work with.
Experience
Senior Marketing Strategist
Jul 2021 — Present · Houston, TX, US
Role Overview:Following the acquisition of DECODE by Unlock Health, my role as a Marketing Strategist expanded significantly in scope and scale. Driven by a strong foundation in data analytics and creative strategy, I was responsible for creating comprehensive client briefs, developing messaging strategies, delivering impactful client presentations, and leading the ideation process for all creative projects.The major pivot in this role was transforming marketing services into scalable marketing products tailored to the healthcare industry. These products were designed to leverage cutting-edge technology and AI integration, combining creative ingenuity with data-backed solutions to deliver ready-to-use tools for clients and potential healthcare plans.Key Responsibilities:ºDeveloped data-informed creative briefs to align stakeholders and set the direction for innovative campaign development.ºDesigned messaging strategies that positioned healthcare clients for success by addressing industry challenges with precision and relevance.ºLed cross-functional ideation sessions, driving creativity and ensuring deliverables met client expectations and industry standards.ºDelivered impactful client presentations, using data visualizations and storytelling to articulate the value of proposed strategies.Sºpearheaded the transformation of marketing services into plug-and-play marketing products, incorporating AI-driven insights, automation tools, and user-centric designs for the healthcare industry.
Education
Christ University, Bangalore
Bachelor of Business Administration - BBA, Marketing/Marketing Management, General
2012 — 2015
Drexel University's LeBow College of Business
Master of Business Administration - MBA, Marketing & Business Analytics
2019 — 2021
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