Karan Kumar

About Karan Kumar

I am a board-facing Chief Marketing Officer with 25+ years of experience leading revenue growth, joint P&L ownership, and enterprise transformation across FMCG, Retail, Healthcare Services, and Luxury Real Estate platforms.Across mandates, I have co-owned revenue targets linked directly to incentive structures and influenced cumulative enterprise portfolios exceeding Cr in value. I have scaled platforms from ₹200 Cr to ₹7,500+ Cr, delivered 200–300% revenue growth, improved gross margins by up to 30%, and strengthened pricing power in premium and competitive markets.My experience spans 3–5 year strategic planning, AOP ownership, pricing and elasticity modeling, sales–marketing integration, performance marketing transformation, demand forecasting, and launch sequencing across listed, promoter-led, VC-backed, and PE-backed enterprises.During the COVID disruption, I led 24 launches in 30 months while reallocating marketing capital to safeguard residential communities, preserve channel trust, and ensure wage continuity for frontline and daily-wage workers. Enterprise growth was sustained while stakeholder confidence was protected.I have executed 20–60% organizational restructuring initiatives, built KPI-driven operating frameworks, and developed four leaders who have progressed to CMO roles.My leadership style combines intuition, data rigor, pricing & margin discipline, structured empowerment, and accountability for execution.Currently, I am focused on accelerating enterprise revenue platforms, integrating sales and marketing velocity systems, and driving portfolio-scale growth in high-value residential markets.

Experience

1. Chief Marketing Officer

   Hero Realty Private Limited

   Dec 2024 — Present · Delhi, IN

   Revenue Platform: ₹ Cr.]• Co-own revenue targets with incentive directly linked to topline performance.• Delivered ~20% realization improvement and 3× quarter-on-quarter revenue growth across legacy portfolio.• Accelerating sell-through velocity through structured sustainment marketing and integrated GTM execution.• Leading enterprise digital transformation and performance marketing ecosystem modernization.• Anchoring first-ever enterprise corporate brand campaign and brand architecture refresh.• Led 40% organizational restructuring to build high-performance marketing team.

Education

• St. Stephen's College, Delhi

  BA (H), History

  1995 — 1998

• IMI Delhi

  Master of Business Administration (M.B.A.), Marketing & Business Strategy

  1999 — 2001

• ILSS - India Leaders for Social Sector

  ILSS Leadership Program, Public Administration and Social Service Professions

• Springdales School, India

  AISSCE, ARTS

  1983 — 1995