Karan Kaul

Senior Brand Manager at Procter & Gamble

Role
Senior Brand Manager at Procter & Gamble
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Karan Kaul

Working in Direct-To-Consumer(DTC) Trial machine, Print media lead category development initiatives(CDI) through Point of Market Entry programs(POME) and competition conversion; for Grooming, Personal Care and Health Care.Indian Sub-Continent(ISC) Trial program reaches more than 50MM new users every year, delivering superior FMOT leading to consumer acquisitions.Previously worked as an Area Sales Manager with Godrej Consumer Products Limited(GCPL) India as upcountry Area Sales manager(ASM) for South Bengal from June 2016 to July 2018.A marketing enthusiast, I have worked for projects for Mahindra Group, drabbl.com and have been successful in international case study competitions organised by L\'Oreal, Henkel and Mahindra Group. Keen to pursue my career in marketing/branding domains, I\'m pursuing MOOCs in related fields.I am an SIBM Pune 2016 alumnus with majors in Marketing. Prior to that I have worked in Energy/ Hydrocarbon Processing Industries(HPI) in domains of manufacturing/production as a shop-floor incharge and moved on to B2B Marketing and business development roles.Graduated in Mechanical Engineering in 2011 from Bharati Vidyapeeth College of Engineering, University of Bombay.Since the age of 11, I have been writing poems and now have experimented with different forms such as Haiku(Micro-Poetry), Open Mic and now with Picture-Poetry formats. Working on a plan to get them published soon -)

Experience

  1. Senior Brand Manager

    Procter & Gamble

    Aug 2018 — Present · Mumbai, IN

    Ensure superior First Moment of Truth(FMOT) to potential users through Direct-To-Consumer (DTC) programs. Enabling non-users to become trialists and brand loyalists. Lead Category Delevelopment Initiatives(CDI) for Gillette India through Point of Market Entry(POME) program.

Education

  • Symbiosis Institute of Business Management, Pune

    Master of Business Administration (MBA), Marketing

    2014 — 2016

  • University of Mumbai

    Bachelor's degree, Mechanical Engineering

    2007 — 2011

  • Mother Teresa Public School,New Delhi

    Sceince, Science

    1995 — 2007

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Karan Kaul — Senior Brand Manager at Procter & Gamble in Mumbai, MH, IN | Unifers