Karan Rajput
GTM Manager | Meta & Google Ads | Performance Marketing | GA4, CRM, Klaviyo | D2C, E-com, SAAS Growth | SDA Bocconi Alum
- Role
- Strategic Marketing Manager at Imarticus Learning
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Karan Rajput
Performance-driven Digital Marketer with 3+ years’ experience driving growth for D2C…
Experience
Strategic Marketing Manager
May 2024 — Present · Mumbai, IN
As the Head of Marketing for the African Region, I lead strategic marketing initiatives to drive business growth and market expansion across the diverse and dynamic African markets. My core responsibilities include:Strategic Planning: Develop and implement comprehensive marketing strategies tailored to the unique needs of the African region, ensuring alignment with overall business goals and objectives.Market Expansion: Identify and capitalize on growth opportunities within the African markets, fostering partnerships and collaborations to enhance market presence and brand visibility.Campaign Management: Oversee the creation, execution, and optimization of marketing campaigns, leveraging data-driven insights to maximize reach and impact.Cross-functional Collaboration: Work closely with sales, product development, and other key departments to ensure cohesive and effective go-to-market strategies.Brand Positioning: Strengthen brand positioning and awareness through targeted marketing initiatives, thought leadership, and community engagement.Performance Analytics: Monitor and analyze market trends, consumer behavior, and campaign performance to inform strategic decisions and drive continuous improvement.Team Leadership: Mentor and guide a talented marketing team, fostering a culture of innovation, collaboration, and excellence.
Education
University of Mumbai
Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering
2017 — 2021
SDA Bocconi Asia Center
International Master's in Business, International Business
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.