Kara Brown
Digital Communications Specialist @Design-Build Institute Of America Dbia
Signup · Get unlimited contacts
WORK HISTORY
Digital Communications Specialist @Design-Build Institute Of America Dbia
Washington, DC, US
Mobilized digital campaigns for a non-profit focused on construction education and climate-resilient building. Crafted a strategic digital plan that increased social media following by 16.5%, profile impressions by 50%, and video views by 143%. Led and crafted social media and email campaigns, leading to some of ourhighest-attended conferences. Produced two weekly newsletters, which resulted in a 4x click rate increase above industry average. Wrote articles and press releases, interviewed industry leaders, copy-edited, and managed the editorial team. Provided training for the construction industry on how to build environmentally sustainable projects. Analyzed data in Excel to shape messages, increasing our monthly following, and presented data toexecutive-level staff. Built a content calendar using Meltwater and Hootsuite. Publicly represented the organization at 10 conferences with stakeholders, both federal and private.
EDUCATION
Georgetown University
Master's degree, Journalism
Patrick Henry College
Bachelor of Arts - BA, Political Journalism
ABOUT KARA BROWN
With a Master’s in Journalism from Georgetown University, I bring a combination of…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.