Karan Khabrani

About Karan Khabrani

Certified Digital Marketer offering 8+ years of experience in successfully leading digital marketing assignments and managing the social media marketing strategies for clients focusing on LinkedIn, Twitter, Facebook, Google+, YouTube, SlideShare. Presently working as a Digital Director with Havas Life Mumbai.Dexterously led media planning in consultation with clients, preparing budgets, ideating & designing marketing collateral and managing key accounts with a focus on understanding consumer behavior & market dynamics – strong experience in managing the complete business life cycle starting from aggressive customer acquisition to retention.Brilliant in the execution of all social media activities i.e. tweeting, sharing, engaging, liking, increasing social reach etc. for clients and communicating in a professional, but unique social media “voice” for each client thereby directly aligning with the clients’ thought leadership and content platform. Successfully led 360o integrated online marketing campaigns involving client engagement, feedback/ data collection, product/ season launch, and customer connects activities for established brands in e-commerce space. Well versed in working with social media tools like Hootsuite, Simply Measured, Quintly, Buffer, Tailwind, Rival iQ, Crowdfire and Iconosquare.Demonstrated strong ability to maximize the impact of digital media campaigns & promotional activities through effective media planning and use of a range of channels across diverse markets with focus on overall impact and ROI.Proactive, customer-focused professional with demonstrated capabilities in understanding consumer behavior & market dynamics - adept in managing the complete customer as well as product life cycle through market research aimed at aggressive client acquisition & retentionExposed to dealing with key stakeholders including client and internal teams for successful campaign execution and quality assurance; assured fulfillment of campaign requirements for incremental revenue generationAn assertive manager with a strong aptitude in developing, leading, hiring, training highly effective work teams; possess outstanding motivational abilities to facilitate the attainment of strategic goals and bottom-line objectives. Excellent communication, negotiation, analytical, problem solving, organizational and interpersonal skills.

Experience

1. Head of Digital

   Accenture

   Aug 2025 — Present

Education

• University of Mumbai

  Bachelor's degree, Business, Management, Marketing, and Related Support Services

  2007 — 2011

• The Digital Marketing Training Institute - DMTI

  Diploma, Digital Marketing

  2016

• University of Mumbai

  MMS, Marketing

  2013 — 2015