Karan Garg
MBA (Marketing & Finance) || Genpact India || Business Analyst || Marketing Communications || Brand Enthusiast & Strategist || Content Writer
- Role
- Marketing Business Analyst at Genpact
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Karan Garg
Results-driven Marketing Business Analyst with over 5 years of experience in quality…
Experience
Marketing Business Analyst
Jun 2021 — Present · Gurugram, IN
Analysing and interpreting data to provide insights and recommendations for business improvement.* Collaborating with cross-functional teams to understand business processes, goals, and challenges.* Conducting market research and competitor analysis to identify trends and opportunities.* Developing and maintaining documentation of business processes, requirements, and user stories.* Facilitating workshops and meetings to gather and validate business requirements.* Creating detailed reports and presentations to communicate findings and recommendations.* Working closely with stakeholders to define project scope, objectives, and success criteria.* Utilising analytical tools and methodologies to perform data analysis and modelling.* Supporting the implementation of business solutions and process improvements.* Identifying and assessing risks and proposing mitigation strategies.* Participating in the development and execution of test plans and user acceptance testing.* Collaborating with IT teams to ensure alignment between business needs and technical solutions.* Providing ongoing support to business users and addressing any issues or concerns.* Keeping abreast of industry trends, best practices, and emerging technologies in business analysis.* Contributing to the continuous improvement of business processes and operations.* Work with the Regional Marketing teams to assign resources creative projects.* Provide ideas for all sort of campaigns on social media, print, brand and design. Interpret the creative brief from Creative Producers, Marketing Advisors to deliver high quality work.
Education
Indian Institute of Technology, Delhi
Executive Programme in Product and Brand Management
Amity University
Master of Business Administration - MBA, Marketing & Finance
Chitkara University
Bachelor of Business Administration - BBA, Marketing & Finance
Amity University
Master of Business Administration - MBA, Marketing & Finance
2019 — 2021
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