Karan Dalania

Product Analyst @MiQ | Data Science | GenAI | Ad-Tech

Role
Product Analyst i at MiQ
Location
Bengaluru, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Karan Dalania

I make sure ads aren’t just thrown at you randomly—they\'re relevant and slightly less…

Experience

  1. Product Analyst i

    MiQ

    Sep 2023 — Present · Bengaluru, IN

    Worked on building look-a-like audiences using TV based features to enhance campaign reach.• Segmented zipcodes into different categories using clustering algorithm which in return helped in better and efficient targeting• Designed an IP-to-Zip Indexing Model to enable large-scale audience expansion by identifying zip codes over-indexing on seed audience behavior.

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Karan Dalania — Product Analyst i at MiQ in Bengaluru, IN | Unifers