Kara Costa
- Role
- Principal Design Research Manager at Microsoft
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Kara Costa
Deeply-skilled builder comfortable with ambiguity and the proven ability to drive…
Experience
Principal Design Research Manager
Oct 2019 — Present
Manage a team of user researchers who deliver events and training designed to shift engineering culture from tech-focused to customer-centric, develop strategy, scale internationally/remotely. • Launch and lead a team to create a new process that includes people with disabilities in user research work for product impact. • Launch and co-lead the Inclusive Research Initiative. This initiative creates a new practice that includes historically excluded groups in product making decisions to build equity for all users/customers.
Education
Shoreline Community College
Associate of Arts (AA), Visual Communications Technology
Macalester College
Bachelor of Arts (BA), English and Anthropological Psychology
UW Foster School of Business
Master of Business Administration - MBA, Business Administration and Management, General
Skills
- Digital Marketing
- Leadership
- Video
- Start-Ups
- Producing
- Film
- Email Marketing
- Television
- Online Advertising
- Marketing
- Integrated Marketing
- Marketing Communications
- Corporate Branding
- Streaming Media
- Content Management
- Interactive Marketing
- Digital Media
- E-Commerce
- Social Media Marketing
- Video Production
- Mobile Marketing
- User Experience
- Direct Marketing
- Content Strategy
- Creative Strategy
- Lead Generation
- Multimedia
- Management
- Advertising
- Brand Development
- New Media
- Content Development
- Marketing Strategy
- Web Project Management
- Copywriting
- Web Analytics
- Publishing
- Information Architecture
- Product Marketing
- Online Marketing
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