Kapil Riyana
Driving Onsite Category Merchandising (Staples) – Bigbasket (BBPL & Brands) | Past : DealShare, Canara HSBC Life, AU Bank, Voylla
- Role
- Deputy Manager - Onsite Category Marketing (Staples) Bbpl & Brands at bigbasket
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Kapil Riyana
Marketing & Merchandising professional with 6+ years of experience driving category…
Experience
Deputy Manager - Onsite Category Marketing (Staples) Bbpl & Brands
Aug 2025 — Present · Bengaluru, IN
Handling onsite merchandising for Staples, including BBPL & Brands, focusing on planning campaigns and events, optimizing app layouts (banners, carousels, PLP/PDP), and driving category visibility and engagement. I work on landing pages, app metrics (CTR, clicks, impressions), and retention strategies to enhance user experience and boost category performance.
Education
Rajasthan Technical University
Bachelor of Engineering - BE, Engineering
2013 — 2017
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