Kanupriya Agarwal

National Creative Head @Radio City India

New Delhi, IN

Spearheading branded and digital content solutions across radio, full-stack digital and social media marketing, and experiential marketing.• Increasing content monetization across station IPs, shows, and digital assets.• Leading 360° campaign strategies from brief to execution.• Building agency and brand stakeholder relationships.• Directing high-value client pitches with sales teams.• Managing content-led revenue generation initiatives.Key projects Include• Muthoot Finance Sunheri Soch Season 3 (Radio + Influencer content with 5 A Listed celebs + AI Generated Video Content)• Maruti Suzuki Driven By Safety (Won at Abbys 2023, Golden Mikes, ACEF)• Patanjali Sampoorn Swasth Ki Baat (Won at Golden Mikes, ACEF, India Audio Summit - 2023, 2024)• Led Citroen Cheer for India Campaign – 1M record (India Book Records)• Bank of Baroda Campaign – India Book Records (Record Setting Campaign)