Kankona Das

About Kankona Das

very much lost like anyone in their early 20s, only with a few things sorted-I am sure in the next 5 years I want to be in marketing ( content, brand, creative, social media, community, and also events)- Being a part of a team that\'s driven, creative, empathetic, and fun (and leading such teams too)- Travel India for sure- Build a community of my own where especially young girls don\'t feel lost, due to a lack of a structured and legitimate support system and knowledge- Contribute to India\'s growth, and create an impact in whichever industry I am in.A few things about me- I\'ve learned a lot about ABM and Product Marketing at @SuperProcure; I led discovery calls with CXOs and increased conversion rates by 50%( I am pretty good with talking and listening to people), figured out I had overestimated my content skills, so I brushed that up and started seeing leads coming. Researched about 350+ companies across Metal, FMCG, Chemical, etc industries to find out their problem statements which I converted into LI and Email copies + Pitch decks + knowledge banks. Also worked on creating customer success stories ( got stakeholders on call, created questionnaires, created content + design outline) for clients like ITC, Havells, Anmol Biscuits, Afcons, Safex, Reegal Resources, etc. It shot up the website\'s organic traffic by 55%. Overall an amazing learning experience (btw guilty of conducting Fun Fridays)- Currently interning in the Growth Team of Markov where I am working on Content Marketing + SEO+ Social Media. A completely new domain, and a newer job role as well. But it\'s fun!About College- held a lot of titles ( Gen Sec of Dep, Joint Sec of Events, Head of PR, Founder of Ecell)- organized and managed around 10 events- Created a community of 900+ students from scratch- learned how to get things done by people, not lose my mind, to be persistent, and make opportunities when there are none- Lot of life lessons and gained huge confidence so eternally gratefulI love ghazals, old Bollywood music, and movies as my hobbies. Looking for gigs in marketing, events, and writing roles.Hit me up if you wanna chat about marketing, college life, mental health, startups, cafes or anything else.Cheers!

Experience

1. Seo Content

   Gushwork

   Sep 2024 — Present

Education

• Shri Shikshayatan College

  Bachelor of Business Administration - BBA