Kanika Kalra
Design Witch. Research Rat. Story Snob.
- Role
- Founder & Principal Consultant at Studio Kracked
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Kanika Kalra
Career Highlights: 1. Scaled early-stage consumer-facing tech product to 7Mn+…
Experience
Founder & Principal Consultant
Feb 2025 — Present · IN
Leading design strategy and user research for 15+ B2C brands and tech startups globally, across healthtech, sustainability, SaaS, and consumer products2. Aligning UX and brand systems with user needs and business goals across e-commerce platforms, internal CRM tools, ERPs, Enterprise Gen AI tools, B2C community platforms, and marketing websites3. Conducting qualitative research and co-creation workshops to uncover user pain points and shape product direction4. Designing MVP wireframes and content-first user journeys for complex B2B platforms, streamlining onboarding and improving product clarity
Education
National Institute Of Fashion Technology Mumbai
Bachelor of Design, Communication Design
2015 — 2019
London College of Communication, University of the Arts London
Master of Arts - MA, Design Management
Apeejay School Sheikh Sarai, New Delhi
High School, Science
2001 — 2015
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