Kandace B.

Award Winning B2B Marketer | Ex-Meta | Inclusion Advocate | Chicago Booth MBA |

Role
Head of B2b at Initiative
Location
Chicago, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

Experience

  1. Head of B2b

    Initiative

    Jun 2023 — Present · Chicago, IL, US

Education

  • 4'As and Nothwestern Medill IMC Program's Institute of Advanced Advertising Studies

    Advertising

  • Howard University

    Bachelor’s Degree, Advertising

  • The University of Chicago Booth School of Business

    Master of Business Administration (MBA), Marketing, Entrepreneurship, Human Resources, Managerial & Organizational Behavior

    2012 — 2015

Skills

  • Marketing
  • Sponsorship
  • Mobile Marketing
  • Marketing Communications
  • Mobile Advertising
  • Search Engine Optimization (SEO)
  • Business Development
  • Digital Marketing
  • Digital Strategy
  • Market Research
  • Strategic Partnerships
  • Search Engine Marketing (Sem)
  • Direct Marketing
  • Strategy
  • Interactive Marketing
  • Brand Management
  • Marketing Strategy
  • Sem
  • Online Marketing
  • Lead Generation
  • SEO
  • Online Advertising
  • Management
  • Direct Mail
  • Rate Negotiation
  • Ppc
  • Leadership
  • Google Analytics
  • Media Planning
  • Competitive Analysis
  • Google Adwords
  • Brand Development
  • Digital Media
  • Email Marketing
  • Interactive Advertising
  • Media Buying
  • Advertising
  • Negotiation
  • Pay Per Click (Ppc)
  • Entrepreneurship

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Kandace B. — Head of B2b at Initiative in Chicago, IL, US | Unifers