Kevin Amoyen
Go to Market Operations | Content Management Systems | Sale Promotions | Digital Merchandising | Video Games Guru
- Role
- Gtm Google Play Games Merchandising Associate (Via Vaco) at Vaco
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Kevin Amoyen
Business professional interested in video game and multimedia industry positions that emphasize go-to-market, operations, promotions and e-commerce. In my previous role at Google I supported the go-to-market lead for high performing mobile games on the Google Play Store. I coordinated assets with game developers and publishers to ensure their titles were featured prominently on store and and had a strong impact at launch. Prior to this, I was working in film and tv sale promotions and digital merchandising for Sony Interactive Entertainment. It included collaborating with studios and networks on special promotions, curating collections, and temporary price reductions for film and television series on the PlayStation Store. I specialize in using reporting tools like MicroStrategy to drive merchandising decisions based on data. I have extensive experience in content management systems and storefront operations. I am quick to learn any tools or systems to efficiently to build and update digital storefronts. I helped construct digital storefronts on many Sony devices including the PlayStation 4, PlayStation 3, Xperia Phones, PlayStation Vita, PlayStation Portable, Bravia Televisions and the Sony Entertainment Network Web Store. Graduated from the Jack Baskin School of engineering at UC Santa Cruz. Experienced working in small agile teams. Designed and implemented a Nintendo DS homebrew game called Ripholes in Rubbish, a 2D platformer/puzzle game set inside a sketchbook that requires a player to move an avatar across pages by ripping and pasting doodles to get to her goal. Specialties: Go-to-Market Digital Merchandising Content Management Systems Storefront Operations Project Management Sales and Promotions Analytics Tools Gaming Consoles
Experience
Gtm Google Play Games Merchandising Associate (Via Vaco)
Dec 2021 — Present · Mountain View, CA, US
Education
University of California, Santa Cruz
B.S, Computer Science: Computer Game Design
2005 — 2009
Oceana High School
High School Diploma
2001 — 2005
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