Sandeep Kumar

About Sandeep Kumar

I am a results-driven Marketing professional with expertise in event planning, branding…

Experience

1. Assistant Marketing Manager

   Pioneer Property Zone Services Ics Realty Group

   Apr 2024 — Present · Hyderabad, IN

   Retail Business Strategy:Understanding sales and footfall trends to create marketing plans that help retailers grow.Quarterly Planning:Prepare a marketing plan every 3 months, setting budgets and deciding on upcoming events, campaigns, and promotions.Events & Promotions: Plan and manage exciting events, special decorations, festive celebrations, seasonal events and brand activations to create a great shopping atmosphere Tracking Competitor Malls:Observe strategies, challenges, and marketing trends used by other malls to refine our own approach.Retailer Partnerships:Work with stores to create special offers, sponsorships, and co-branded promotions that increase sales.Vendor Management & Negotiation: Find the best vendors for events, branding, and promotions while keeping costs in check.Advertising & Social Media:Promote the mall and its events through digital campaigns, influencer marketing, radio ads, and in-mall branding.Budget Planning:Allocate and manage marketing budgets to ensure cost-effective campaigns with good returns.Briefing Agencies:Guide advertising, digital, and creative agencies by explaining what is needed for events, content, and branding.Team Management: Oversee and guide the team, assign tasks, monitor performance, and ensure smooth execution of marketing strategies.

Education

• PRATHIBA COLLEGE OF EDUCATION

  M P C

  2012 — 2014

• Vishwa Vishwani Institute of Systems & Management

  Bachelor of Business Administration, Marketing

  2014 — 2017

• Vishwa Vishwani Business School _ Hyderabad

  Bachelor's Degree

  2014 — 2017

• Annu's Academy high School

  High School Diploma

  2011 — 2012

• KL University

  Master of Business Administration

  2023