Kamal Khera

Head Performance Marketing & Demand Generation @RBL Bank

Mumbai, IN

Spearhead performance marketing and customer acquisition through online paid campaigns.• Drove a significant reduction in customer acquisition cost (CAC) by optimizing campaign performance and increasing funnel conversions.• Managed affiliate marketing channels, driving customer acquisition and engagement.• Leveraged Google Analytics and web analytics tools to track, measure, and improve campaign performance.• Developed and executed cross-channel strategies, integrating SEM, social media, and marketing automation.• Led a team responsible for digital marketing performance, budgeting, and stakeholder communications.

Guru Nanak Institute of Management Studies

Master of Business Administration (MBA), Marketing

Gokhale Education Society Borivali

Higher Secondary Education, Accounting

Gokhale College

Bachelor of Commerce, Accounting

St. Francis D’ Assisi High School

S. S. C, General Studies