Kalma Hirschberg

About Kalma Hirschberg

I lead enterprise-level strategic partnerships between medical technology organizations and large integrated delivery networks, with a focus on aligning clinical excellence, operational execution, and long-term business value. My work centers on building durable partnerships across executive, clinical, supply chain, and operational stakeholders to support system-wide initiatives and measurable outcomes.With a foundation as a Registered Respiratory Therapist and eight years of experience spanning medical device sales, clinical support, and strategic account leadership, I bring a rare combination of clinical credibility and commercial acumen. I have led complex enterprise engagements from contract strategy and negotiation through implementation, optimization, and expansion — often operating at the intersection of bedside realities and executive decision-making.My experience includes national account leadership, high-stakes contract execution, large-scale technology deployments, and the translation of clinical value into executive-level business cases. I am particularly effective in environments that require disciplined coordination across teams, clarity in governance, and sustained execution in complex health systems.I am known for operating with integrity, accountability, and consistency, and for building trust-based partnerships that deliver results over time. I thrive in roles that demand both strategic thinking and operational follow-through, where clinical insight informs enterprise growth and long-term system value.

Experience

1. Senior Lead Kaiser Idn & Strategic Partnerships

   Masimo

   Oct 2024 — Present

   Enterprise ownership of Masimo’s Kaiser IDN relationship, driving national strategy, execution, and long-term value creation across acute and non-acute care environments• IDN-level partnership leadership, aligning executive stakeholders, clinical leaders, and commercial teams to support large-scale adoption and system-wide initiatives• Contract strategy and lifecycle leadership, supporting enterprise agreements from strategic design through implementation, optimization, and expansion• Cross-functional program leadership, coordinating sales, clinical, operations, and product teams to deliver consistent execution across regions• National growth strategy development, identifying and advancing opportunities in monitoring, hemodynamics (LiDCO), ORi, and lifecycle management initiatives• Execution of enterprise deployment programs, including recycling, utilization optimization, and replacement strategies tied to operational and financial outcomes• Executive-level engagement and influence, supporting C-suite and senior leadership decision-making through data-driven insights and clear value articulation• Voice-of-customer leadership, translating IDN feedback into actionable priorities for commercial strategy, product evolution, and clinical relevance• Field enablement and alignment, ensuring regional teams are positioned to execute against enterprise strategy with clarity and consistency• Measured impact in complex, competitive environments, balancing clinical integrity, commercial objectives, and long-term partnership sustainability

Education

• Butte College

  Associate of Arts (A.A.)

• Butte College

  Associate of Science (A.S.)

Skills

• Icu
• Patient Education
• Healthcare Information Technology
• Healthcare Management
• Acls
• Acute Care
• Inpatient
• Epic Systems
• Healthcare
• Hospitals
• Respiratory Therapy
• Patient Safety
• Critical Care
• Bls