Kaley T.
Product Marketing Specialist @KYOCERA Document Solutions America, Inc.
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WORK HISTORY
Product Marketing Specialist @KYOCERA Document Solutions America, Inc.
Conducted competitive and industry analysis to support product positioning and inform campaign and messaging adjustments- Developed product show scripts by structuring complex product language into clear, compelling sales narratives that emphasized differentiation, value propositions, and real-world use cases for non-technical audiences- Translated complex, technical product capabilities into clear, concise marketing and sales-enablement copy for internal and customer-facing marketing materials- Compiled and standardized market share data, competitive insights, and positioning narratives into a comprehensive sales presentation supporting the launch of a new product, used for internal and external sales- Collaborated cross-functionally with marketing and production teams to ensure accuracy, brand consistency, and timely delivery of high-visibility materials.
EDUCATION
The Pingry School
High School Diploma
Babson College
Bachelor's degree
ABOUT KALEY T.
I’m a recent Babson College graduate with hands-on experience in marketing analytics, data analysis, and strategic content creation. My background bridges creative and analytical skill sets - from delivering data-driven recommendations for the Cincinnati Reds to translating complex product and competitive insights into clear content at Kyocera Document Solutions.In addition to my marketing and analytics work, I bring strong communication expertise from my time as a Writing Consultant at Babson College, where I coached over 150 students and earned a 98.5% satisfaction rating. This unique blend of analytical rigor and editorial precision allows me to turn insights into compelling strategies that resonate with audiences.Key strengths include: · Digital marketing & analytics (SAS Studio, Brandwatch, Tableau, Google Analytics) · Data segmentation, reporting, and trend analysis · Copywriting and content strategy across social, email, and digital platforms · CRM, HTML, and marketing automation tools · Leadership and collaboration through cross-functional projects and campus organizationsI’m passionate about solving problems with both creativity and data, and I’m eager to contribute to teams that value curiosity, precision, and measurable impact. Let’s connect!
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