Kaitlyn Orred

About Kaitlyn Orred

As a digital marketing specialist with over 7 years of experience, I love turning ideas into impact. At Text-Em-All, I focus on helping businesses communicate through SMS marketing in ways that are clear, compassionate, and effective — whether that’s through thoughtful messaging strategies, targeted content, or optimized, compliant campaigns. Over the past several years, I’ve built expertise creating strategies and resources that simplify complex topics like text compliance and deliverability, while also showing businesses how to use SMS as a trusted communication channel. My knowledge spans campaign strategy, best practices, and industry education, particularly for sectors like SMS marketing, healthcare, staffing, and education.I’m passionate about making marketing useful, approachable, and results-driven. By blending data analysis, creativity, and compliance know-how, I help organizations build trust, strengthen engagement, and achieve their goals.

Experience

1. Digital Marketing Specialist

   Text-Em-All

   Oct 2021 — Present · Frisco, TX, US

   As a Digital Marketing Specialist at Text-Em-All, I am responsible for driving the growth of our business through effective marketing strategies. But more importantly, I am committed to fostering a positive and healthy workplace culture that reflects the values of our organization.At Text-Em-All, we prioritize people over profit and believe that a positive workplace culture is essential to achieving our mission. As such, I am dedicated to creating a workplace that is authentic, compassionate, and focused on shared excellence.In my role, I leverage my talents in SEO management, content creation, and data analysis to develop effective marketing strategies that resonate with our customers. I work closely with our customer support, account management, and product teams to ensure that our marketing efforts align with our values and support our overall mission as well as our customers. I also manage our social media platforms, using them as a tool to showcase our company culture and values to the world.

Education

• Baylor University

  Bachelor of Arts - BA, Public Relations and Spanish

  2016 — 2019