Kaitlyn Keller

About Kaitlyn Keller

Hello, my name is Kaitlyn Keller. I am an alumna of Michigan State University\'s College of Communication Arts and Sciences. I have a B.S. in Advertising Management, with a double minor in Advertising Analytics and Business. While at MSU, I was the Head of Finance at 42pointSEVEN, an integrated marketing communications agency on campus. In this role, I was responsible for not only budgeting and forecasting, but also creating data analysis presentations for the major stakeholders of the agency. I now work as an independent contractor at trDIGITAL, an advertising agency based out of Grosse Pointe, Michigan. I am currently a Media Specialist, and am in charge of optimizing campaigns, overseeing the pacing of each of our line items, and adjusting bids to maximize impact for our clients. I am highly proficient in not only Microsoft Office, but also Basis Technologies and Google Ads, which I use at TRD. But not only do I have the technical skills - I am a highly ambitious person with an insatiable curiosity and passion about media buying. I have an intense drive to succeed both in this field and advertising as a whole. If you would like to follow me on my journey, please consider following this LinkedIn! If you want to contact me, the best way to get in touch is either by messaging me on LinkedIn, or through my email at k••••••@trdigital-llc.com. Thank you!

Experience

1. Media Specialist

   Trdigital, Llc

   Jun 2025 — Present · Grosse Pointe, MI, US

Education

• Michigan State University College of Communication Arts and Sciences

  Bachelor's degree, Major: Advertising Management, Minors: Advertising Analytics, Business

• Chesterton Academy of the St. Croix Valley

  High School Diploma