Kaitlyn Carlson
Marketing Strategist | Brand, Content & Growth | Crispy Cones | Shark Tank Season 14
- Role
- Marketing Strategist Brand, Content & Growth at Crispy Cones
- Location
- Rexburg, ID, US
- LinkedIn followers
- 500 followers
About Kaitlyn Carlson
I’ve spent my career helping build and grow brands through a mix of strategy, storytelling, and hands-on execution. My experience spans brand development, campaign strategy, partnerships, and mentoring marketing teams, with a focus on creating work that resonates with real audiences and supports long-term growth.In 2023, I appeared on ABC’s Shark Tank, where our brand and product were showcased on a national stage. Experiences like that shaped how I think about positioning, narrative, and what it takes to communicate a clear, compelling message under pressure.Today, I continue to support Crispy Cones by helping guide brand direction, collaborating across marketing initiatives, and acting as a strategic sounding board for the team. I’m most effective where big-picture thinking meets execution, and I enjoy stepping in wherever support is needed to move ideas from concept to reality.
Experience
Marketing Strategist Brand, Content & Growth
Sep 2025 — Present
Education
Star Valley High School
High School Diploma
2014 — 2017
Brigham Young University - Idaho
Bachelor's degree, Communication and Media Studies
2017 — 2021
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