Kairen Thompson
Uk Marketing Manager @Entegra
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WORK HISTORY
Uk Marketing Manager @Entegra
GB
Entegra boosts the performance of hospitality-driven businesses by helping them save on purchases and improve operations. As the largest food group purchasing organisation in the world, we deliver the industry-specific savings solutions, digital tools, advisory services and corporate social responsibility support to help clients improve customer experiences — and achieve their goals.
SKILLS
ABOUT KAIREN THOMPSON
Marketing has always been one of my passions. I love finding new and creative ways to answer the ‘what’s in it for me?’ message. Throughout my career, I\'ve had the opportunity to work on a variety of exciting marketing campaigns and have been involved with everything from developing go-to-market strategies to creating original graphics and content. I\'ve also worked both client and agency-side, giving me a well-rounded view of the industry. Marketing is constantly evolving, and I love being able to stay at the forefront of new trends and technologies. My experience has taught me that effective marketing requires a mix of creativity and data-driven analysis, and I love being given the freedom to apply both in my day-to-day role with Beacon.Specialities: brand development and guardianship, marketing strategy, campaign/project management ), overseeing the creative lifecycle, managing the various stages of website design and build (from project scoping to testing, review and launch), client and/or stakeholder relationship development, creation of proposals and tender documents, content creation / copywriting, email marketing, developing social media content plans, data analysis, managing third party supplier relationships and developing SLAs (print companies, CGI, photographers, fulfilment houses etc.).
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