Kailash Rathi

About Kailash Rathi

Marketing and Operations Manager with a passion for delivering strategic marketing solutions, I am confident in my ability to deliver results. With extensive experience in managing marketing and operational campaigns, I have developed a diverse skill set and a strong understanding of company profiles and operations. My expertise in identifying and implementing the most effective marketing methods and tools to achieve success has been proven time and time again, resulting in an impressive track record of accomplishments. Throughout my career, I have worked with several organizations across a variety of sectors, including education, real estate, and telecommunications. As Manager-Marketing & Operations at Think & Learn Pvt. Ltd (BYJU\'S), Jaipur/Jodhpur, Rajasthan, I was responsible for assembling marketing information, collaborating with team members to develop and execute marketing strategies, and leading the BLC-JODHPUR as the fastest to 100 and 200 Enrollments in Rajasthan. Additionally, I handled the day-to-day operations for BYJU\'S Learning Center, including academics, and planned activities for students and parents. Prior to my role at BYJU\'S, I served as Manager-Marketing and Operations at RGB EDUCATION AND CONSULTING, where I created and implemented marketing strategies and plans using digital and traditional consumer marketing channels. I also contributed to brand message development, drove brand consistency across platforms, and trained 30+ members across multiple departments. As Asst Manager-Marketing at Ashapurna Buildcon Limited, I was responsible for launching the first virtual real estate project in Rajasthan during the COVID period and the fastest-selling project in Rajasthan. I also changed the company\'s ideology from Print Media to Digital Media, lowering the marketing budget and increasing lead generation and engagement by 50% of the budget. Additionally, I monitored and analyzed marketing programs, optimized campaigns to improve ROI, and developed and implemented strategic plans to include budget considerations, site goals, and forecasts for appropriate activities. Finally, as Manager-Business Planning at Reliance Jio Infocomm Limited, I managed the complete new network roll-out to enhance the network to cover 95% of the population, projected smartphone users across India to manage the business projections and targets for the sales team and led the Roll-Out of Jio Phone in Rajasthan with multiple campaigns across with the help of Govt of Rajasthan.

Experience

1. Area Business Head

   Byju\'s

   Jun 2023 — Present · Rajasthan, IN

Education

• JIET Group of Institutions Jodhpur

  Bachelor of Engineering - BE, Computer Science