Kaila Faig

Experience

1. Director & Assistant General Counsel, Brand Legal

   Procter & Gamble

   Jan 2025 — Present · Cincinnati, OH, US

   Mini-GC\" with 9 years of experience specializing in advertising, trademark, commercial contracts, and translating complex legal and regulatory matters into actionable guidance for global businesses.Advise senior executives including SVP and President level leaders and working teams using a practical, solutions oriented approach. Review and advise on use of various advertising claims to enable speed to market and ensure integrity in advertising. Draft, review, negotiate, and manage a wide range of agreements such as NDAs, influencer, agency, contract manufacturer, distributor, and various other complex agreements.Lead trademark strategy, including clearance, prosecution, enforcement, licensing, and online enforcement actions, all with minimal use of outside counsel in NA and efficient use of outside counsel globally. Design and implement scalable legal frameworks, in-house trainings, approval processes, and templates to streamline operations, using AI tools or other digital tools where appropriate. Advise on emerging legal and regulatory issues, including AI generated content and social media asset management. Represent the business in advertising dispute forums such as NAD and NARB. Collaborate cross-functionally with privacy, antitrust, litigation, compliance, transactions, and regulatory specialists to deliver end-to-end legal support. Engage and coordinate with outside counsel strategically to ensure cost effective expertise. Mentor junior attorneys and contribute to organizational development, fostering accountability, collaboration, and professional growth.

Education

• University of Miami School of Law

  Juris Doctor (J.D.)

  2014 — 2017

• University of Cincinnati

  Bachelor of Business Administration - BBA, Finance, General

  2010 — 2014

Skills

• Analytics
• Organization
• Lesson Planning
• Microsoft Office
• Relationship Management
• Time Management
• Enthusiasm to Learn
• Personal Responsibility
• Education
• Communication
• Work Well Independently
• Financial Responsibilities
• Close Attention to Detail
• Leadership
• Always Punctual
• Building Relationships
• Learning Quickly
• Communication Skills
• Microsoft Word
• Stress Management
• Independent Thinking
• Always Willing to Learn
• Powerpoint
• Microsoft Excel
• Quickbooks
• Research
• Teamwork
• Customer Service