Kaila Curry

Senior Content Manager ex-Meta, ex-TikTok | Journalism, Content Creation| Audience Development

Role
Senior Content Strategist at USA TODAY Co., Inc.
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
Writing/EditingView LinkedIn profile

About Kaila Curry

Advancing through roles of increasing accountability and scope, I bring high energy and passion to effect change. I have excellent analytical, team leadership, and management skills. My experience includes managing, coaching, and developing new hires, and leading operations in “always on” / 365 days a year environment. I also have an exceptional talent for seeing hurdles as a challenge to become increasingly creative, tackling the problem from a different or unique angle. In my current role as Senior Content Manager, I have advanced into a role as a vital member of the news experience pillar, responsible for the programming strategy for new features to drive engagement and retention of SmartNews’s users. I bring a strong understanding of the digital media space, with an editorial and content operations mindset. I have experience managing performance media campaigns across paid social and paid search. I have demonstrated practical experience with digital performance platforms (including FB Ads Manager, AdWords, Google Display Network, LinkedIn Ads and Tag Management, and Google Analytics). I also have in-depth knowledge across the Google Marketing Platform (i.e, DV360, SA360, Campaign Manager).I’m always looking to grow my network and make new connections. To connect, message me here or email: k••••••••@gmail.com Key Skills PR CampaignsClient EngagementPress ReleasesStrategy SessionsNewsworthy AnglesConducting InterviewsPitching StoriesEngaging JournalistsCommunicationTechnology: Final Cut Pro | Edius | Photoshop | Illustrator | HTML | AP Style | Jira | Canva

Experience

  1. Senior Content Strategist

    USA TODAY Co., Inc.

    Mar 2026 — Present · NY, US

Education

  • University of Tennessee, Knoxville

    Bachelor’s Degree, Journalism

    2013

Skills

  • Online Journalism
  • Deejaying
  • Microsoft Powerpoint
  • Editing
  • Radio Broadcasting
  • Photoshop
  • Edius
  • Writing
  • News Writing
  • Microsoft Office
  • Photography
  • Columnist
  • Microsoft Word
  • Storytelling
  • Customer Service
  • Social Media
  • Creative Writing
  • Tv News Production
  • Newspapers
  • Microsoft Exchange
  • Freelance Writing
  • Final Cut Pro
  • Broadcast Journalism
  • Radio
  • Journalism
  • English Literature

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Kaila Curry — Senior Content Strategist at USA TODAY Co., Inc. in Brooklyn, NY, US | Unifers