Kai Vinson

About Kai Vinson

I am a global commercial leader focused on scaling high-growth prestige beauty brands into category leaders through disciplined execution, retail excellence, and brand impact at scale. Currently serving as SVP Global Commercial at Makeup by Mario, I lead end-to-end commercial strategy across North America and International markets—driving accelerated growth, strengthening global retail partnerships, and expanding brand presence across key regions. My experience spans sales, education, field leadership, and brand management—giving me a unique ability to connect creative vision with commercial execution across all consumer touchpoints. I specialize in: Building and executing global go-to-market strategiesDriving retail productivity and rank growth within Sephora and key partnersScaling field organizations to elevate in-store experience and conversionLeading cross-functional alignment across sales, marketing, product, and operationsDeveloping impactful brand moments and experiences that drive both awareness and revenue I have held leadership roles across globally recognized brands including Makeup by Mario, Drunk Elephant, Anastasia Beverly Hills, and Bobbi Brown—consistently driving growth, strengthening brand positioning, and building high-performing teams. My focus is simple: build brands that win in culture, retail, and revenue.

Experience

1. SVP Global Commercial

   MAKEUP BY MARIO

   Apr 2023 — Present · Los Angeles, CA, US

   SVP, Global CommercialMAKEUP BY MARIOLead global commercial strategy across North America and international markets, with end-to-end ownership of sales, trade marketing, retail execution, and field organizationDrive sustained double-digit growth and accelerated global expansion, strengthening the brand’s position as a top-ranking prestige beauty playerOwn and evolve strategic partnership with Sephora globally, driving brand ranking, retail productivity, and in-store performance across key marketsPartner directly with Founder and executive leadership to translate creative vision into scalable global commercial strategyBuild and scale global field organization, elevating in-store execution, education, and conversion across doorsLead global go-to-market strategy, sales planning, and forecasting across core business and new launchesDevelop and execute high-impact experiential and eventing strategies to drive brand awareness, engagement, and revenueAlign cross-functional teams across sales, marketing, product development, and operations to ensure cohesive global execution

Skills

• Key Account Management
• P+L
• Makeup Artistry
• Educational Leadership
• Sales Operations
• Leadership
• Strategic Planning
• Retail Sales Analysis
• Business Development
• Strategy
• Beauty Industry
• Sales Management
• Retail Sales
• Team Management
• Product Mar
• Skin Care
• Team Building