Kai Shum

Media Outreach Specialist @Bowery Showroom

Established and nurtured relationships with media outlets to enhance Bowery Showroom’s visibility, resulting in increased brand recognition and press coverage.• Identified and secured sponsorships with key brands, driving revenue growth and expanding the showroom’s network of partners.• Planned and coordinated events, including pop-ups and brand activations, ensuring seamless execution and exceptional attendee experiences.• Collaborated with the marketing team to develop engaging content for social media, increasing audience engagement and promoting showroom initiatives.• Conducted market research to identify emerging trends and brands, positioning Bowery Showroom as a leader in NYC’s concept store and event space industry.