Kaci Schack
Senior Global Marketing Professional | Campaigns, Branding, Social, Digital & Content | Localization & UX/UI
- Role
- Director of Marketing Operations at Concealed Coalition, Inc
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Kaci Schack
Global-minded senior marketing professional with 12 years of B2B and B2C marketing experience in:• Global account and campaign management• Website and mobile app optimization• SEO• Localization and translation management• UX/UI• Email marketing and automation• Customer acquisition and retention• Social media (Facebook, Instagram, LinkedIn, Twitter, etc.) and community management• Traditional advertising (radio, TV, print, OOH, etc.) and media planning/buying• Digital advertising• Marketing and advertising strategy• Budgeting• Content strategy, development and management through HTML/CMS• Influencer marketing• Internal and external communications• Event marketing and trade show management• Collateral production• Project management and product management using JIRA, Asana and Basecamp• Analytics and reporting through Adobe Analytics and Google Analytics• Management of people• Working with and reporting to C-level executivesNative/fluent in EnglishA2 level in German
Experience
Director of Marketing Operations
Jun 2021 — Present · Dallas, TX, US
Education
The University of Georgia
Master of Arts (MA), Non-Profit/Public/Organizational Management
2009 — 2010
University of Arkansas
Bachelor of Science (BS), Human Development and Family Studies, General
2005 — 2009
Skills
- Copywriting
- Copy Editing
- Social Media Marketing
- Campaign Management
- Event Planning
- Online Lead Generation
- Strategic Planning
- Press Release Development
- Corporate Blogging
- Internal Communications
- Website Management
- Newsletter Production
- Collateral Management
- Customer Relations
- Sponsorship Marketing
- Digital Marketing
- Customer Service
- Press Releases
- Newsletters
- Sponsorship
- Blogging
- Email Marketing
- SEO
- Social Media
- Marketing
- Management
- Social Networking
- Content Strategy
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