Kaci Frick
- Role
- Director of Marketing Operations at Natural Retreats
- Location
- Baltimore, MD, US
- LinkedIn followers
- 500 followers
About Kaci Frick
A Director of Marketing Operations with experience in project management, business…
Experience
Director of Marketing Operations
Sep 2022 — Present
Strategize and implement marketing strategy for vacation rentals in (16) luxury destinations across the US for (4) distinct brands - Lead team of (4), consisting of Marketing Analysts, Marketing Manager, and Business Development Marketing Manager - Create marketing strategy to elevate our online presence, utilizing digital platforms like Google Analytics, El Toro, and Decibel - Develop standard operating procedure for marketing processes, including task management, external department communication, and destination best practices - Collaborate with Creative, Digital, and Communications team to create and implement campaigns to generate revenue and maximize productivity - Plan, organize, and implement destination-specific events and sponsorships to promote our presence at the local level - Collaborate with on-site teams to provide support and market insight to help increase quality lead generation- Liaise between departments to ensure marketing support is provided company-wide as needed
Education
Roanoke College
Bachelor's Degree, Communication and Media Studies
2011 — 2015
Roanoke College
B.A, Communication Studies
2014
Skills
- Time Management
- Microsoft Office
- Social Networking
- Nonprofits
- Leadership
- Social Media
- Teamwork
- Event Planning
- Public Speaking
- Powerpoint
- Research
- Student Affairs
- Microsoft Word
- Microsoft Excel
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