Kacey Langel

About Kacey Langel

I help founders, businesses, and non-profits scale without losing their soul—starting with the copy that clones them.It might matter to you that my family tree is full of some of the most tenacious, hard-working, and productive small business owners on the planet. Farmers. Carpenters. Entrepreneurs. When most parents would consider taking a big trip after their last child left the nest, my mom opened a flower shop—her very first business. And I don\'t think my dad will ever retire—he has too much fun getting things done.I learned from a very young age that work—the right kind—is essential to success. I learned that good tools, good people, and good music in the background can get more done in a morning than most of the world can check off in a week. That it’s a lot easier to fix an engine when you know what to listen for. That sometimes getting into the weeds is necessary. So is a cold beer after a hot harvest.What does this have to do with brand experience copywriting?Everything.Since 2008, I’ve partnered with business owners and teams across industries and all stages of growth—from pre-revenue startups to Fortune 500 brands—with a sweet spot for founder-led companies on a mission. Drawing from my adventures in agriculture, manufacturing, teaching, travel, real estate, motherhood, and more, I’ve loved connecting clients with the words that resonate with audiences and fuel business outcomes.Not bad for an Iowa farm kid.What That Looks Like in Practice— Website copy that attracts the right people—and sets them up to be delighted— Email nurture sequences that convert and connect, guiding clients through a better customer journey— Brand playbooks that keep your team consistent, confident, and authentic— Onboarding workflows that help new hires, partners, and customers hit the ground running— High-touch transactional messaging that leaves a lasting impression (because boring receipts and reminders say more than you know).When you’re hiring, onboarding, reaching new markets, or scaling your impact, every customer touchpoint should reinforce what makes you different—without breaking what made you great in the first place.We know there are a lot of ways to talk pretty these days, but bringing a brand to life in the day-to-day takes passion, consistency, accountability, and discipline.It also takes a copywriter. And coffee. And the occasional brownie.DM me or visit hungrytypewriter.com to get started. Let\'s build something #ridiculouslygood.

Experience

1. Founder

   The Hungry Typewriter

   Sep 2007 — Present · Washington, DC, US

Education

• Coe College

  Bachelor's degree, English Language and Literature, General

  1997 — 2001