Jyoti Singh
Brand Manager @ Nutrizoe | Expert in Digital Marketing Strategy, Content Creation, and Brand Communications | Driving Growth in Health, Nutrition & Wellness |
- Role
- Brand Manager at Nutrizoe
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Jyoti Singh
I build and scale women-focused wellness brand at Nutrizoe - operating at the…
Experience
Brand Manager
Sep 2024 — Present · Mumbai, IN
As the Brand Manager at Nutrizoe, I lead marketing strategy and execution across digital and offline channels for our growing portfolio of wellness products tailored to maternal health and nourishment. My role is a mix of strategic thinking and hands-on execution - from shaping go-to-market plans for new launches to managing performance marketing campaigns across D2C, E-commerce and Quick Commerce platforms.Key responsibilities include- Developing and executing integrated marketing strategies aligned with brand growth goals- Driving D2C revenue through data-backed digital campaigns (Meta, Google, etc.)- Managing end-to-end content, creatives, and ad performance across marketplaces- Partnering with influencers, agencies, and talent networks to amplify brand voice- Leading customer retention efforts and nurturing brand loyalty- Overseeing ATL & BTL campaigns and creating all offline marketing collaterals- P&L ownership of e-commerce marketing spends with a strong focus on ROI, ACOS, and ROAS- Using analytics and competitor insights to constantly refine campaign strategyThis role allows me to blend creativity, consumer insights, and analytics into one dynamic brand journey.
Education
Guru Nanak Khalsa College of Arts Science & Commerce
Master's of Nutraceuticals
2019 — 2021
Mithibai College of Arts Chauhan Institute of Science and A.J. College of Commerce and Economics
Bachelor of Science - Microbiology
2016 — 2019
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