Jeremy Yoches

About Jeremy Yoches

I\'m a data-driven and customer-obsessed Product Management and Growth Leader with experience driving growth at companies of almost every size and stage, from series-A, through IPO, to Fortune 500. I have deep expertise in creating consumer experiences using tactics like Experimentation, Personalization, Product Recommendations, and full-funnel conversion rate optimization. I have been hands on with everything from brand messaging and creative development to on platform bidding strategy, and dynamic landing pages, through application/purchase funnel experience optimization, on-boarding, activation and retention. I have worked on improving metrics from CAC to LTV and everything in between.Areas of expertise- product strategy- product management- A/B testing and digital experimentation- Growth and Product Lead Growth- coaching Product teams- leading cross-functional teams and direct reports- Qualitative research; usability testing, concept testing, survey design- Lean Startup, Lean UX, Agile, & Design Thinking methodologies- Analytics: customer journey, business intelligence. I have deep expertise on most of the leading tools on the market- e-commerce, online retail, travel, personal finance, banking, lending, investing, insurance, & wealth management services

Experience

1. Director of Product Management

   GEICO

   Aug 2024 — Present

   Led teams supporting integrations to enable millions of partner homeowners, renters, and condo policies to be sold and serviced on geico.com and through Geico and independent agents- Managed a team of 4 product managers maintaining and modernizing the platform, improving conversion and reducing operational expense across online and agent channels through funnel optimization-Delivered growth in emerging channels by applying product judgment to expose and adapt existing integrations to new platforms.

Education

• University of California, Santa Cruz

  BA, Politics

  1994 — 1998

Skills

• Strategy
• E-Commerce
• Qualitative Research
• Agile Methodologies
• Optimizely
• Management
• Web Analytics
• Product Recommendations
• Leadership
• User Experience
• Ecommerce
• Multivariate Testing
• Software Development
• Personalization
• Google Analytics
• Experimentation
• Jira
• Saas
• Software Project Management
• Crm
• Analytics
• A/B Testing
• Marketing
• Competitive Analysis
• Product Marketing
• Adobe Marketing Cloud
• Online Retail
• Software Product Management
• Agile Project Management
• Product Management