Josh Ginsberg

About Josh Ginsberg

Josh Ginsberg is the CEO of Breaktime Media, a digital engagement platform helping shopper decide what to buy and where to buy it. Breaktime works to help brands, such as General Mills, Mars, Nestle, Unilever and more to create personalized, content driven programs to drive engagement and sales from their target shoppers. Josh is an entrepreneurial leader with broad experience in P&L management, company operations, digital advertising, brand marketing, shopper marketing, product development and innovation, sales management, business development, customer success and training. Prior to his entrepreneurial journey, he built his background in Commerce, CPG and retail at the Boston Beer Company. Josh also rose through the ranks of Vector Marketing receiving top individual and team honors and ran his own Branch Sales Office of 30 Representatives. In addition, Josh was a key player on the Mass Mutual Long Term Care marketing team, developing and executing a major product launch for a geographically dispersed sales team.Specialties: Shopper Marketing, Digital Marketing, Advertising (Engagement, CPM, CPC, CPA ), Digital Sales, Brand Marketing, Client Services, Sales Management, Product Development, Sales Leadership, Strategic Business Development, Sales Operations, Digital Media, Social Media, National and Key Account Management and Development, Direct Sales, B2B Sales, B2C Sales, Sales Training, Presentation & Marketing Collateral Design, Marketing, Product Marketing, Channel Marketing

Experience

1. Faculty Member

   Path To Purchase Institute

   Jun 2018 — Present

   The Path to Purchase Institute provides the tools, the knowledge and the community necessary to integrate and execute against today\'s shopper marketing demands.

Education

• Isenberg School of Management, UMass Amherst

  BBA, Marketing, Spanish, Summa Cum Laude

Skills

• Engagement Advertising
• Sales Leadership
• Strategic Business Development
• Brand Marketing
• Client Services
• Digital Advertising
• Salesforce.com
• Digital Sales
• Digital Media
• Marketing
• Email Marketing
• B2b
• Social Media
• Online Marketing
• Sales Operations
• Consumer Engagement
• Sales Management
• Strategic Partnerships
• Direct Sales
• Business Development
• Digital Marketing
• Ppc
• Account Management
• Sales
• Product Marketing
• Key Account Management
• Lead Generation
• Leadership
• Entrepreneurship
• Online Advertising
• Advertising
• Sales Training
• Advertising Operations
• Selling
• Start-Ups