Joy Liu

About Joy Liu

Mechanical engineer turned tech enthusiast with 11+ years of product development…

Experience

1. Product Manager

   Google

   Apr 2020 — Present · Mountain View, CA, US

   Owning safe revenue on the Ads Integrity team by enhancing enforcement capabilities (ML models, tools, serving platform) in regulated spaces covering 30+ policies such as gambling, pharma, crypto, trademark- Generated $XB ARR by driving 48 inherently complex projects in sensitive spaces within Ads by addressing technical capabilities, user safety, and legal constraints to capture market opportunity- Set the direction for multiple 3-year strategy, themes, and roadmaps to deliver 5x growth while building sustainable processes, infrastructure, and collaboration models across 8 different orgs forming 3 cross-functional teams composed of 18 eng and 40 xfn partners across 4 time zones- Engage cross-PA partners in Authorized Buyer, Youtube, Display, AdSense and Admob to unlock $200M+ revenue while increasing policy consistency- Drove technical solutions for 80+ policy changes accounting for scalability, sustainability, and reliability- Enhanced serving platform capability to enable ads to quickly adapt to policy requirements

Education

• Carnegie Mellon University

  B.S, Mechanical Engineering

  2006 — 2009

Skills

• Product Development
• Product Management
• Ruby on Rails
• Sql
• Rapid Prototyping
• User Experience Design
• Project Management
• Design of Experiments
• Back-End Development
• Programming
• Jmp
• Statistical Modeling
• Business Development
• Manufacturing
• Data Visualization
• Illustrator
• Analysis
• Strategy
• Business Analysis
• Data Analysis
• Process Improvement
• User Experience
• Web Design