Justin Ratcliff

About Justin Ratcliff

I build revenue engines for SaaS companies.My background sits at the intersection of enterprise sales, outbound architecture, and startup go-to-market execution. I’ve helped scale SDR organizations from early-stage teams into global operations, served as a founding GTM hire for venture-backed startups, and consistently built pipeline for solutions going against the grain.I’m strongest in fast-paced environments that need to advance their prospecting strategy, ICP modeling, onboarding flows, client journey, or expansion structure.Highlights:• Scaled SDR team from 20 → 150 reps at CIENCE• Founding GTM hire at YC-backed startup• 400% account growth in the first year in a founding role• Sourced enterprise clients, including national nonprofit organizationsCurrently open to remote SaaS roles, including:• Founding AE / GTM Lead / SDR / Business Development• Strategic Business Development• Sales Development LeadershipAlways happy to connect with founders, revenue leaders, and recruiters building high-growth teams.

Experience

1. Founding Sales & Gtm

   Elto Dialer

   Aug 2024 — Present

   First go-to-market hire responsible for building a full revenue motion from an inbound-only environment.•Built repeatable pipeline generation strategy and outbound motion from scratch.•Led full sales cycle, including prospecting, demos, onboarding, and expansion.•Designed onboarding documentation, integration workflows, and customer success flows.•Created a customized pipeline tracking and account management system.Elto is the most advanced AI-powered parallel dialer on the market. Elto\'s AI can dial multiple numbers in parallel, detect human pickups, & patch reps into live conversations in milliseconds. Stop spending hours in voicemail & start talking to real humans in minutes.Monthly & Annual Subscriptions available. Find us a time: https://calendly.com/d/cmqy-ymx-t2f/get-started-with-elto

Education

• University of Kentucky

  B.A., Psychology

  2015 — 2019