Justin Meats

About Justin Meats

Justin Meats is a proven product management and engineering leader with over 25 years of experience in eCommerce, B2B SaaS, and online marketing. He is passionate about growing strong product teams focused on outcomes that deliver value to their customers/users using the product operating model.He is Head of Product and Engineering at Precision eControl, which helps brand manufacturers identify and manage e-commerce disruptions from authorized and unknown/unauthorized sellers. Most recently, Justin was VP of Product at RevLocal, a digital marketing agency. He was responsible for launching RevLocal\'s online marketing platform, which helps local businesses and multi-locations get found and chosen online.Before RevLocal, Justin was VP of Product at PriceSpider and led the product team responsible for the features and design of the company’s platform, which helps manufacturers discover the what, where, when, and how people purchase their products while protecting brand equity. The platform included where-to-buy functionality on the manufacturer’s websites, monitoring and enforcing price policies such as Minimum Advertised Price (MAP), and ensuring retailers use the correct imaging, copy, and product specifications.In July 2019, PriceSpider acquired ORIS Intelligence, where Justin was Co-Founder and Chief Product Officer. Justin helped build ORIS Intelligence from the ground up and was ultimately responsible for the company’s platform that helped manufacturers efficiently and effectively enforce their price policies. Before co-founding ORIS Intelligence, Justin had several roles in website development, software engineering, marketing, and optimizing eCommerce conversion rates. He was an early advocate for eCommerce and has spent his career educating businesses on effective strategies for conducting business online.He grew up in West Central Illinois and graduated summa cum laude from Quincy University with a double degree in computer science and broadcast communication. He met his wife, Erin, in college, and they have four kids, a dog and a cat. They moved from Quincy, Illinois to Upper Arlington, Ohio in 2010. Justin is a big Star Wars fan, enjoys spending time outdoors, and has traveled to the highest point in 20 states. He volunteers with Boy Scout Troop 417 and the Upper Arlington Marching Band. Justin is a High ”I” & “C” (Parrot/Dove) on the DISC Behavioral Assessment and an ENFP-A (Assertive Campaigner) on 16Personalities (Myers-Briggs). His two types of Working Genius are Invention and Discernment.

Experience

1. VP of Product

   Precision eControl

   Sep 2025 — Present · Columbus, OH, US

Education

• Quincy University

  Bachelor of Science (B.S.), Computer Science

  1996 — 1999

• Quincy University

  Bachelor of Arts (B.A.), Media Studies - Broadcast Communication

  1996 — 1999

Skills

• Catalogs
• Social Media Marketing
• Google Analytics
• Sem
• Online Advertising
• Google Adwords
• Search Advertising
• Minimum Advertised Price
• Customer Relationship Management (Crm)
• Mobile Marketing
• Sales
• Digital Marketing
• Ppc
• Landing Page Optimization
• Email Marketing
• Conversion Optimization
• Online Marketing
• Web 2.0
• Html
• Web Analytics
• Search Engine Optimization (SEO)
• Web Strategy
• Map Pricing
• Product Management
• Web Marketing
• Mysql
• Database Marketing
• Marketing
• Search Engine Marketing (Sem)
• Rfm
• Web Development
• SEO
• Analytics
• Social Media
• Resale Price Maintenance
• Online Sales
• Customer Acquisition
• Web Applications
• Css
• Web Design