Justin Kramp

Justin Kramp

Martech Consulting & Marketing Ops, Automation @ VML | CX + personalization, crm, analytics, content supply chain, marketing operations, strategy,

Role
Executive Director at VML
Location
Kansas City, MO, US
LinkedIn followers
500 followers

About Justin Kramp

I help brands turn marketing technology into measurable growth.Over the past 17+ years, I’ve led digital transformation and customer experience programs that have generated stronger engagement, higher conversion rates, and measurable ROI for Fortune 500 brands and high-growth businesses alike. My career spans agency and enterprise leadership, from building Sprint’s first omni-channel content and personalization platform to leading VML’s MarTech practice, where I guide multi-million-dollar portfolios and deliver outcomes that move the bottom line.I specialize in bridging business vision with technical execution—making sure the strategies we dream up in the boardroom translate into platforms, processes, and teams that deliver day in, day out. For Ford, one of VML’s largest clients, I’ve driven martech adoption across Adobe Experience Cloud. With Wendy\'s, my team implemented Braze to keep marketing fresh. At companies like UnitedRentals and Hulu, we run & operate Salesforce. And that\'s just a few of the enterprise marketing automation tools we manage to unlock personalization at scale and streamline operations to deliver faster, more relevant customer journeys.My approach combines:• Growth mindset – I design strategies that drive revenue and retention, not just deployments.• Operational discipline – I build scalable systems that make the most of your talent and tools.• Client trust – I work as a partner, not a vendor, ensuring long-term value from every investment.I believe the future of marketing belongs to leaders who can unify creativity, data, and technology into connected brand experiences. That’s the work I love—and the work I deliver.

Experience

  1. Executive Director

    VML

    Jan 2026 — Present · Kansas City, MO, US

Education

  • Sterling College

    BA, Communications

    2001 — 2004

Skills

  • Mobile Devices
  • User Interface
  • Cms
  • Php
  • Web Applications
  • Marketing
  • Cascading Style Sheets (Css)
  • Html
  • Content Management
  • Social Networking
  • Business Communications
  • Newsletters
  • User Interface Design
  • User Experience
  • Content Strategy
  • Strategy
  • E-Commerce
  • Leadership
  • Telecommunications
  • Search Engine Optimization (SEO)
  • Software as a Service (Saas)
  • Strategic Partnerships
  • Social Media
  • Social Entrepreneurship
  • Saas
  • Integration
  • Communication
  • Project Coordination
  • Project Management
  • Product Management
  • Management
  • Mysql
  • Program Management
  • Css
  • Web Development
  • SEO
  • Web Analytics
  • Creative Direction

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