Justin Rogers

About Justin Rogers

Strategic skills: Leading Seven Figure Data Driven Marketing Campaigns, Marketing…

Experience

1. Director of Search Marketing

   Pink Point Media

   Jul 2020 — Present · Dallas-Fort Worth, TX, US

   Digital Marketing Director duties and responsibilities- Lead a team supporting Multi / Omni Channel Paid Advertising, Technical SEO, Content SEO and Conversion Rate Optimization- Managed 15 team employees supporting 20 agency clients- Implemented and delivered a robust department overhaul and efficiency program, which included a workflow, reporting, and training program to drive a performance driven culture through performance management- Project and people management improvements allowed a 500% efficiency without growing payroll burden- Increasing agency revenue by Advertising, SEO, and CRO “Growth Marketing” Department experienced- 9.3x in Revenue Growth- 46x ROI on SEO and CRO services for clients- 9.8x ROAS on Paid Advertising Services for clients.Above efforts increased client revenue by $100mm+ over 4 years.Tools:Google Ad Words, Facebook & Instagram (Meta) Ads, Twitter Ads, LinkedIn Ads, Google Analytics UA and GA4, Google Tag Manager, Google Search Console, Google My Business, Apple Business Connect, Bing Places, Infusionsoft, Keap, Hubspot, MailChimp, SEMRush, Ahrefs, Screaming Frog, Spyfu, Monday, Asana, Wrike, Microsoft Office / Google Office Suite

Education

• Texas Tech University - Rawls College of Business

  Bachelor of Business Administration - BBA

Skills

• Contract Negotiation
• Vendor Management
• Cardiopulmonary Resuscitation (Cpr)
• Spanish
• Mortgage Lending
• Hiring
• Nonprofit Organizations
• Supply Chain Management
• Entrepreneurship
• Event Management
• First Aid
• Database Marketing
• Marketing
• Job Scheduling
• Negotiation
• Scheduling
• Email Marketing
• Client Relations
• U.s. Department of Agriculture (Usda)
• Management
• Social Media Marketing
• Microsoft Office
• Sales
• Data Analysis
• Customer Service